The Vos Pad

The Vos Pad is the world's first apartment solely lit by LEDs (Light Emitting Diodes), developed by Vos Solutions™ as ‘a blueprint for future living’. It contains many leading edge lighting products and fixtures - and several home automation firsts. I helped create this revolutionary concept, art directing and producing the branding, print and digital images, advising on PR and marketing and securing sponsorship and product placement. The press campaign resulted in 20 full colour spreads, and numerous other mentions. Videos of the apartment proved popular too - peaking at 250,000 viewers in one hour following a feature at slashdot.org - which led to our server being, yes, slash dotted. Read more at http://vosled.com/projects/#2